{"title":"Formaldehyde-Free Hair Straightening","description":"\u003cp\u003eGet smooth, frizz-free, naturally straight hair without formaldehyde. Our Omega Zero Nanoplastia treatments, XBTX volume reducers and smoothing masks use plant-based actives like grape tannins, macadamia oil and açaí oil to align the hair, reduce volume and seal the cuticle for intense shine.\u003c\/p\u003e\u003cp\u003eNot sure which one to pick? Choose \u003cstrong\u003eResistance\u003c\/strong\u003e for thick, resistant hair and \u003cstrong\u003eSensitive\u003c\/strong\u003e for sensitized hair. Finish with our keratin aftercare for longer-lasting results.\u003c\/p\u003e","products":[{"product_id":"omega-zero-smoothing-mask","title":"Omega Zero Smoothing Mask","description":"\u003cp\u003e\u003cstrong\u003eLICENSE REQUIRED TO BUY. Professional use only.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormaldehyde-free smoothing mask\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Omega Zero Smoothing Mask is a formaldehyde-free mass treatment that hydrates and controls the hair's pH for more resistance, reducing volume and frizz in bulky, dry hair.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eVolume reduction\u003c\/li\u003e\n\u003cli\u003eFrizz control\u003c\/li\u003e\n\u003cli\u003eDeep hydration\u003c\/li\u003e\n\u003cli\u003eCompatible with any chemistry\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that allow the hair to be aligned with heat while sealing the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMacadamia Oil\u003c\/strong\u003e: restores elasticity, helps prevent breakage and deeply hydrates\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eAll types of bulky, frizzy, dry or undefined hair.\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/straightners\"\u003eOmega Zero Nanoplastia line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional","offers":[{"title":"Default Title","offer_id":41011805552845,"sku":"FP0271","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/7898639790170_-_Omega_Zero_Botox_300g_frente.png?v=1760387534"},{"product_id":"omega-zero-acai-oil-nanoplastia-thermal-sealing-33-8fl-oz","title":"Omega Zero Acai Oil Nanoplastia Thermal Sealing 33.8FL.OZ","description":"\u003cp\u003e\u003cstrong\u003eAçaí nanoplastia thermal sealing, salon size\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Omega Zero Açaí Oil Nanoplastia Thermal Sealing in the 1L salon size. A formaldehyde-free Brazilian straightening treatment for smooth, naturally straight, shiny hair.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eVolume reduction and hair alignment\u003c\/li\u003e\n\u003cli\u003eUp to 100% straightening with natural movement\u003c\/li\u003e\n\u003cli\u003eSeals the cuticle for intense shine and softness\u003c\/li\u003e\n\u003cli\u003e0% formaldehyde\u003c\/li\u003e\n\u003cli\u003eSalon\/backbar size\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that align hair with heat and seal the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAçaí Oil\u003c\/strong\u003e: antioxidants and vitamins B1 \u0026amp; B2\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eSalons and professionals. All hair types.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 33.8 fl oz (1L)\u003c\/p\u003e\u003ch3\u003eWhat is Nanoplastia?\u003c\/h3\u003e\u003cp\u003eNanoplastia is a formaldehyde-free Brazilian straightening technique that reorganizes the hair structure. It works inside the hair to seal the cuticle, restore natural lipids and control pH, avoiding alkalinity and nutrient loss. It reduces porosity and dryness, especially in highlighted hair, for smooth, hydrated, shiny hair.\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/omega-zero-acai\"\u003eOmega Zero Açaí line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional","offers":[{"title":"Default Title","offer_id":41011823706317,"sku":"FP0334","price":158.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/7898639791863_-_Acai_Oil_Thermal_Sealing_1L_frente_1.png?v=1753391343"},{"product_id":"omega-zero-acai-oil-nanoplastia-thermal-sealing","title":"Omega Zero Acai Oil Nanoplastia Thermal Sealing 250ml \/ 8.45fl.oz","description":"\u003cp\u003e\u003cstrong\u003eAçaí nanoplastia thermal sealing\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Omega Zero Açaí Oil Nanoplastia Thermal Sealing is a formaldehyde-free Brazilian straightening treatment with açaí oil for smooth, naturally straight hair with deep hydration and intense shine.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eVolume reduction and hair alignment\u003c\/li\u003e\n\u003cli\u003eUp to 100% straightening with natural movement\u003c\/li\u003e\n\u003cli\u003eSeals the cuticle for intense shine and softness\u003c\/li\u003e\n\u003cli\u003e0% formaldehyde\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that align hair with heat and seal the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAçaí Oil\u003c\/strong\u003e: antioxidants and vitamins B1 \u0026amp; B2\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eSalon professionals and experienced users wanting formaldehyde-free straightening. All hair types.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 8.45 fl oz (250mL)\u003c\/p\u003e\u003ch3\u003eWhat is Nanoplastia?\u003c\/h3\u003e\u003cp\u003eNanoplastia is a formaldehyde-free Brazilian straightening technique that reorganizes the hair structure. It works inside the hair to seal the cuticle, restore natural lipids and control pH, avoiding alkalinity and nutrient loss. It reduces porosity and dryness, especially in highlighted hair, for smooth, hydrated, shiny hair.\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/omega-zero-acai\"\u003eOmega Zero Açaí line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional","offers":[{"title":"Default Title","offer_id":41011828424909,"sku":"FP0335","price":69.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/7898639792518_-_Acai_Oil_Thermal_Sealing_250mL_frente.png?v=1763405596"},{"product_id":"omega-zero-nanoplastia-sensitive-33-8fl-oz","title":"Omega Zero Nanoplastia Sensitive 1L \/ 33.8fl.oz","description":"\u003cp\u003e\u003cstrong\u003eGentle formula, salon size\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Omega Zero Sensitive Nanoplastia in the 1L salon size. A formaldehyde-free Brazilian straightening treatment with a gentler formula designed for sensitized hair.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eVolume reduction and hair alignment\u003c\/li\u003e\n\u003cli\u003eUp to 100% straightening with natural movement\u003c\/li\u003e\n\u003cli\u003eSeals the cuticle for intense shine and softness\u003c\/li\u003e\n\u003cli\u003e0% formaldehyde\u003c\/li\u003e\n\u003cli\u003eSalon\/backbar size\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that allow the hair to be aligned with heat while sealing the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e0% Formaldehyde\u003c\/strong\u003e: smoothing without formaldehyde\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eSalon professionals and experienced users looking for formaldehyde-free straightening. Suitable for all hair types, including color-treated and highlighted hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 33.8 fl oz (1L)\u003c\/p\u003e\u003ch3\u003eWhat is Nanoplastia?\u003c\/h3\u003e\u003cp\u003eNanoplastia is a formaldehyde-free Brazilian straightening technique that reorganizes the hair structure. It works inside the hair to seal the cuticle, restore natural lipids and control pH, avoiding alkalinity and nutrient loss. It reduces porosity and dryness, especially in highlighted hair, for smooth, hydrated, shiny hair.\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/straightners\"\u003eOmega Zero Nanoplastia line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional","offers":[{"title":"Default Title","offer_id":41011832553677,"sku":"FP0302","price":82.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/7898639791351_-_Omega_Zero_Sensitive_1L_frente_1.png?v=1763405710"},{"product_id":"omega-zero-resistance-nanoplastia-33-8fl-oz","title":"Omega Zero Resistance Nanoplastia 33.8fl.oz","description":"\u003cp\u003e\u003cstrong\u003eStrong formula for resistant hair, salon size\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Omega Zero Resistance Nanoplastia in the 1L salon size. A formaldehyde-free Brazilian straightening treatment with a strong formula for resistant, thick and voluminous hair.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eStrong formula for resistant hair\u003c\/li\u003e\n\u003cli\u003eVolume reduction and hair alignment\u003c\/li\u003e\n\u003cli\u003eUp to 100% straightening with natural movement\u003c\/li\u003e\n\u003cli\u003eSeals the cuticle for intense shine and softness\u003c\/li\u003e\n\u003cli\u003e0% formaldehyde\u003c\/li\u003e\n\u003cli\u003eSalon\/backbar size\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that allow the hair to be aligned with heat while sealing the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMacadamia Oil\u003c\/strong\u003e: restores elasticity, helps prevent breakage and deeply hydrates\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eSalon professionals and experienced users looking for formaldehyde-free straightening. Suitable for all hair types, including color-treated and highlighted hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 33.8 fl oz (1L)\u003c\/p\u003e\u003ch3\u003eWhat is Nanoplastia?\u003c\/h3\u003e\u003cp\u003eNanoplastia is a formaldehyde-free Brazilian straightening technique that reorganizes the hair structure. It works inside the hair to seal the cuticle, restore natural lipids and control pH, avoiding alkalinity and nutrient loss. It reduces porosity and dryness, especially in highlighted hair, for smooth, hydrated, shiny hair.\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/straightners\"\u003eOmega Zero Nanoplastia line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional","offers":[{"title":"Default Title","offer_id":41011836321997,"sku":"FP0418","price":103.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/7898639792587-OmegaZero_Resistance_1L_frente_1.png?v=1753391186"},{"product_id":"quiabo-xbtx-reduction-mask-35-3oz","title":"Quiabo XBTX Reduction Mask 35.3OZ \/ 1KG","description":"\u003cp\u003e\u003cstrong\u003eVolume reduction mask\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Quiabo XBTX Reduction Mask with argan and macadamia oils reduces volume, controls frizz, aligns, nourishes and regenerates the hair.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eReduces volume\u003c\/li\u003e\n\u003cli\u003eControls frizz and aligns\u003c\/li\u003e\n\u003cli\u003eNourishes and regenerates\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\u003cli\u003e\n\u003cstrong\u003eArgan \u0026amp; Macadamia Oils\u003c\/strong\u003e: nourish, soften and add shine\u003c\/li\u003e\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eFrizzy, bulky or voluminous hair of all types that needs smoothing and volume reduction.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 35.3 oz (1kg)\u003c\/p\u003e\u003cp\u003e\u003cem\u003ePrecautions: apply wearing gloves. In case of contact with eyes, rinse immediately with plenty of water. Keep in a cool place, out of reach of children.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/okra-home-care\"\u003eQuiabo XBTX line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional","offers":[{"title":"Default Title","offer_id":41260293783757,"sku":"FP0104","price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/1_ebd731c6-9c26-44c0-81f4-9c9caf6899f5.png?v=1763993151"},{"product_id":"quiabo-xbtx-hair-alignment-33-8fl-oz","title":"Quiabo XBTX Hair Alignment 33.8FL.OZ","description":"\u003cp\u003e\u003cstrong\u003eSingle-step hair alignment, salon size\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Quiabo XBTX Hair Alignment in the 1L salon size. It promotes complete, lasting alignment, frizz reduction, hydration and intense shine in a single step.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eComplete, lasting hair alignment\u003c\/li\u003e\n\u003cli\u003eVolume and frizz reduction\u003c\/li\u003e\n\u003cli\u003eHydration and intense shine\u003c\/li\u003e\n\u003cli\u003eSingle-step application\u003c\/li\u003e\n\u003cli\u003eSalon\/backbar size\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLisselini Technology\u003c\/strong\u003e: a blend of acids for lasting hair alignment\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOkra Extract\u003c\/strong\u003e: hydration and frizz control\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eArgan \u0026amp; Macadamia Oils\u003c\/strong\u003e: nourish, soften and add shine\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eFrizzy, bulky or voluminous hair of all types that needs smoothing and volume reduction.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 33.8 fl oz (1L)\u003c\/p\u003e\u003ch3\u003eWhy professionals love it\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eFree of agents harmful to health\u003c\/li\u003e\n\u003cli\u003eNo strong odor\u003c\/li\u003e\n\u003cli\u003eDoes not sting the eyes\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/okra-home-care\"\u003eQuiabo XBTX line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional","offers":[{"title":"Default Title","offer_id":41290654744781,"sku":"FP0465","price":105.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/products\/Progressiva1ltFRENTE.jpg?v=1665941624"},{"product_id":"quiabo-xbtx-hair-alignment","title":"Quiabo XBTX Hair Alignment","description":"\u003cp\u003e\u003cstrong\u003eSingle-step hair alignment\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Quiabo XBTX Hair Alignment promotes complete, lasting alignment, frizz reduction, hydration and intense shine in a single step. Suitable for all hair types.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eComplete, lasting hair alignment\u003c\/li\u003e\n\u003cli\u003eVolume and frizz reduction\u003c\/li\u003e\n\u003cli\u003eHydration and intense shine\u003c\/li\u003e\n\u003cli\u003eSingle-step application\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLisselini Technology\u003c\/strong\u003e: a blend of acids for lasting hair alignment\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOkra Extract\u003c\/strong\u003e: hydration and frizz control\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eArgan \u0026amp; Macadamia Oils\u003c\/strong\u003e: nourish, soften and add shine\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eFrizzy, bulky or voluminous hair of all types that needs smoothing and volume reduction.\u003c\/p\u003e\u003ch3\u003eWhy professionals love it\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eFree of agents harmful to health\u003c\/li\u003e\n\u003cli\u003eNo strong odor\u003c\/li\u003e\n\u003cli\u003eDoes not sting the eyes\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/okra-home-care\"\u003eQuiabo XBTX line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional","offers":[{"title":"Default Title","offer_id":41290659070157,"sku":"FP0466","price":64.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/products\/Progressiva300mlFRENTE.jpg?v=1665941958"},{"product_id":"omega-zero-nanoplastia-sensitive-17-63-fl-oz","title":"Omega Zero Nanoplastia Sensitive 16.93 FL.OZ","description":"\u003cp\u003e\u003cstrong\u003eGentle formula for sensitized hair\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Omega Zero Sensitive Nanoplastia is a formaldehyde-free Brazilian straightening treatment with a gentler formula designed for sensitized hair.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eVolume reduction and hair alignment\u003c\/li\u003e\n\u003cli\u003eUp to 100% straightening with natural movement\u003c\/li\u003e\n\u003cli\u003eSeals the cuticle for intense shine and softness\u003c\/li\u003e\n\u003cli\u003e0% formaldehyde\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that allow the hair to be aligned with heat while sealing the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e0% Formaldehyde\u003c\/strong\u003e: smoothing without formaldehyde\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eSalon professionals and experienced users looking for formaldehyde-free straightening. Suitable for all hair types, including color-treated and highlighted hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 16.93 fl oz (500mL)\u003c\/p\u003e\u003ch3\u003eWhat is Nanoplastia?\u003c\/h3\u003e\u003cp\u003eNanoplastia is a formaldehyde-free Brazilian straightening technique that reorganizes the hair structure. It works inside the hair to seal the cuticle, restore natural lipids and control pH, avoiding alkalinity and nutrient loss. It reduces porosity and dryness, especially in highlighted hair, for smooth, hydrated, shiny hair.\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/straightners\"\u003eOmega Zero Nanoplastia line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional - USA","offers":[{"title":"Default Title","offer_id":47841245823181,"sku":"FP0340","price":49.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/7898639791672_-_Omega_Zero_Sensitive_500mL_frente_1.png?v=1763405353"},{"product_id":"omega-zero-resistance-nanoplastia-17-63fl-oz","title":"Omega Zero Resistance Nanoplastia 16.93FL.OZ","description":"\u003cp\u003e\u003cstrong\u003eStrong formula for resistant hair\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Omega Zero Resistance Nanoplastia is a formaldehyde-free Brazilian straightening treatment with a strong formula for resistant, thick and voluminous hair.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eStrong formula for resistant hair\u003c\/li\u003e\n\u003cli\u003eVolume reduction and hair alignment\u003c\/li\u003e\n\u003cli\u003eUp to 100% straightening with natural movement\u003c\/li\u003e\n\u003cli\u003eSeals the cuticle for intense shine and softness\u003c\/li\u003e\n\u003cli\u003e0% formaldehyde\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that allow the hair to be aligned with heat while sealing the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMacadamia Oil\u003c\/strong\u003e: restores elasticity, helps prevent breakage and deeply hydrates\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eSalon professionals and experienced users looking for formaldehyde-free straightening. Suitable for all hair types, including color-treated and highlighted hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 16.93 fl oz (500mL)\u003c\/p\u003e\u003ch3\u003eWhat is Nanoplastia?\u003c\/h3\u003e\u003cp\u003eNanoplastia is a formaldehyde-free Brazilian straightening technique that reorganizes the hair structure. It works inside the hair to seal the cuticle, restore natural lipids and control pH, avoiding alkalinity and nutrient loss. It reduces porosity and dryness, especially in highlighted hair, for smooth, hydrated, shiny hair.\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/straightners\"\u003eOmega Zero Nanoplastia line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional - USA","offers":[{"title":"Default Title","offer_id":47841247396045,"sku":"FP0419","price":75.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/7898639792594-OmegaZero_Resistance_500mL_frente.png?v=1753391041"},{"product_id":"omega-zero-resistance-nanoplastia-treatment-zero-formaldehyde-hair-straightening-with-macadamia-oil-3-38-fl-oz-mini","title":"Omega Zero Resistance Nanoplastia Mini 3.38 fl oz - Formaldehyde-Free Straightening","description":"\u003cp\u003e\u003cstrong\u003eTry Nanoplastia in a mini size\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Omega Zero Resistance Nanoplastia in a convenient mini. Grape tannins and macadamia oil reorganize the hair structure from within for smooth, manageable, shiny hair, without formaldehyde.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eStrong formula for resistant hair\u003c\/li\u003e\n\u003cli\u003eVolume reduction and hair alignment\u003c\/li\u003e\n\u003cli\u003eUp to 100% straightening with natural movement\u003c\/li\u003e\n\u003cli\u003eSeals the cuticle for intense shine and softness\u003c\/li\u003e\n\u003cli\u003e0% formaldehyde\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that allow the hair to be aligned with heat while sealing the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMacadamia Oil\u003c\/strong\u003e: restores elasticity, helps prevent breakage and deeply hydrates\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eSalon professionals and experienced users looking for formaldehyde-free straightening. Suitable for all hair types, including color-treated and highlighted hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 3.38 fl oz (100mL)\u003c\/p\u003e\u003ch3\u003eWhat is Nanoplastia?\u003c\/h3\u003e\u003cp\u003eNanoplastia is a formaldehyde-free Brazilian straightening technique that reorganizes the hair structure. It works inside the hair to seal the cuticle, restore natural lipids and control pH, avoiding alkalinity and nutrient loss. It reduces porosity and dryness, especially in highlighted hair, for smooth, hydrated, shiny hair.\u003c\/p\u003e\u003ch3\u003eDirections\u003c\/h3\u003e\u003col\u003e\n\u003cli\u003eDivide clean, damp hair into sections and towel off excess water.\u003c\/li\u003e\n\u003cli\u003eWith a brush, apply starting 1 cm from the roots through lengths and ends.\u003c\/li\u003e\n\u003cli\u003eLeave on for 60 to 90 minutes (for very resistant hair).\u003c\/li\u003e\n\u003cli\u003eRinse with water only, removing the product completely.\u003c\/li\u003e\n\u003cli\u003eBlow-dry (brushing is not necessary).\u003c\/li\u003e\n\u003cli\u003eFlat iron thin sections 10 to 15 times.\u003c\/li\u003e\n\u003cli\u003eWash hair as usual starting one day after the procedure.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/straightners\"\u003eOmega Zero Nanoplastia line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional","offers":[{"title":"Default Title","offer_id":48408668438733,"sku":"FP0594","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/Designsemnome_6.png?v=1756749938"},{"product_id":"felps-xbtx-omega-zero-hair-volume-reducer-macadamia-oil-formaldehyde-free-1kg-35-3fl-oz","title":"Felps XBTX Omega Zero Hair Volume Reducer Macadamia Oil Formaldehyde-Free 1kg \/ 35.3fl.oz","description":"\u003cp\u003e\u003cstrong\u003eHair botox-style volume reducer\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps XBTX Omega Zero is a formaldehyde-free mass treatment that hydrates and controls the hair's pH for more resistance. Designed for bulky, undefined and dry hair, and compatible with any chemical history.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eVolume reduction\u003c\/li\u003e\n\u003cli\u003eFrizz control\u003c\/li\u003e\n\u003cli\u003eDeep hydration\u003c\/li\u003e\n\u003cli\u003e0% formaldehyde\u003c\/li\u003e\n\u003cli\u003eCompatible with any chemistry\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that allow the hair to be aligned with heat while sealing the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMacadamia Oil\u003c\/strong\u003e: restores elasticity, helps prevent breakage and deeply hydrates\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eAll types of bulky, frizzy, dry or undefined hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 35.3 fl oz (1kg)\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/straightners\"\u003eOmega Zero Nanoplastia line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional - USA","offers":[{"title":"Default Title","offer_id":48437425963213,"sku":"FP0228","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/WhatsAppImage2025-10-10at16.09.03.jpg?v=1760387621"},{"product_id":"felps-professional-omega-zero-resistance-nanoplastia-treatment-zero-formaldehyde-hair-straightening-with-macadamia-oil-3-38-fl-oz-mini-3-three-10-14fl-oz-visit-the-felps-professional-store","title":"Omega Zero Resistance Nanoplastia, Formaldehyde-Free Hair Straightening with Macadamia Oil, 3 x 3.38 fl oz Minis","description":"\u003cp\u003e\u003cstrong\u003eFormaldehyde-free straightening value pack\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFelps Omega Zero Resistance Thermal Sealing uses Nanoplastia technology with hydrolyzed proteins, keratin and macadamia oil to eliminate frizz and align the hair, even the coarsest and most resistant types. This value pack includes three minis.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eIntense, long-lasting strand alignment\u003c\/li\u003e\n\u003cli\u003eSignificant frizz reduction\u003c\/li\u003e\n\u003cli\u003eDeep hydration, softness and shine\u003c\/li\u003e\n\u003cli\u003eGreat for resistant and voluminous hair\u003c\/li\u003e\n\u003cli\u003e0% formaldehyde\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTannic Acid (grape tannins)\u003c\/strong\u003e: plant-based polyphenols that allow the hair to be aligned with heat while sealing the cuticle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMacadamia Oil\u003c\/strong\u003e: restores elasticity, helps prevent breakage and deeply hydrates\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cp\u003eSalon professionals and experienced users looking for formaldehyde-free straightening. Suitable for all hair types, including color-treated and highlighted hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 3 x 3.38 fl oz (3 x 100mL)\u003c\/p\u003e\u003ch3\u003eWhat is Nanoplastia?\u003c\/h3\u003e\u003cp\u003eNanoplastia is a formaldehyde-free Brazilian straightening technique that reorganizes the hair structure. It works inside the hair to seal the cuticle, restore natural lipids and control pH, avoiding alkalinity and nutrient loss. It reduces porosity and dryness, especially in highlighted hair, for smooth, hydrated, shiny hair.\u003c\/p\u003e\u003ch3\u003eDirections\u003c\/h3\u003e\u003col\u003e\n\u003cli\u003eDivide clean, damp hair into sections and towel off excess water.\u003c\/li\u003e\n\u003cli\u003eWith a brush, apply starting 1 cm from the roots through lengths and ends.\u003c\/li\u003e\n\u003cli\u003eLeave on for 60 to 90 minutes (for very resistant hair).\u003c\/li\u003e\n\u003cli\u003eRinse with water only, removing the product completely.\u003c\/li\u003e\n\u003cli\u003eBlow-dry (brushing is not necessary).\u003c\/li\u003e\n\u003cli\u003eFlat iron thin sections 10 to 15 times.\u003c\/li\u003e\n\u003cli\u003eWash hair as usual starting one day after the procedure.\u003c\/li\u003e\n\u003c\/ol\u003e\u003ch3\u003eFull Ingredients\u003c\/h3\u003e\u003cp\u003eAqua; Glyoxylic Acid; Cetearyl Alcohol; Propylene Glycol; Cetrimonium Chloride; Parfum; Ceteareth-20; Hydrolyzed Rice Protein; Macadamia Ternifolia Seed Oil; Hydrolyzed Quinoa; Alcohol; Behentrimonium Methosulfate; Hydrolyzed keratin; d-Limonene; Cyclopentasiloxane; Glycerin; Hexyl Cinnamal; Linalool; Phenoxyethanol; Hydrolyzed Corn Protein; Hydrolyzed Wheat Protein; Hydrolyzed Soy Protein; Potassium Sorbate; Magnesium Chloride; Magnesium Nitrate; DMDM Hydantoin; Methylchloroisothiazolinone and Methylisothiazolinone; Tannic Acid; Dipotassium EDTA; Amyl Cinnamal; Citronellol; Ethylhexylglycerin.\u003c\/p\u003e\u003cp\u003eExplore the full \u003ca href=\"\/collections\/straightners\"\u003eOmega Zero Nanoplastia line\u003c\/a\u003e for complete results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBuild your routine and save:\u003c\/strong\u003e 10% off 2 items, 15% off 3 or more, applied automatically at checkout. Free standard shipping on U.S. orders over $150.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMade in Brazil. Cruelty-free. Paraben-free.\u003c\/em\u003e\u003c\/p\u003e","brand":"Felps Professional - USA","offers":[{"title":"Default Title","offer_id":48790529638605,"sku":"KT0016","price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/2954\/5165\/files\/Designsemnome_1.png?v=1788457534"}],"url":"https:\/\/felpsusa.com\/collections\/formaldehyde-free-hair-straightening.oembed?page=2","provider":"Felps Professional - USA","version":"1.0","type":"link"}